Product

Looking for resources on product strategy, deployment, and launch?

You’re in luck. We’ve got you covered.

startup team discussing things to consider for building an app

Jul 13, 2018

Considerations for Building an App: A Startup’s Guide

“You have an awesome idea!”, says everyone around you, and you tend to agree. Look, we all have awesome...
Continue reading
white mans hands working on product development risk reduction

Jul 12, 2018

Product Development Risk Reduction: A Guide for the Risk Averse, Part III

We’ve already covered finding the right developers and making it through the development phase with minimal risk. For our...
Continue reading
computer code showcasing product development risk reduction

Jul 11, 2018

Product Development Risk Reduction: A Guide for the Risk Averse, Part II

Recently, we began a series about “rescue projects”. That is, projects that didn’t work out with another developer, and...
Continue reading
chess board representing performing a competitive analysis

Jul 04, 2018

Performing a Competitive Analysis For Your Product Idea

Have an idea for a mobile or web app, but don’t know where to start? In these early stages,...
Continue reading
digital product building process

Jun 29, 2018

Digital Product Building: and The Role of Empathy

Startups often begin with a strong initial vision, something that makes leaving their day jobs and investing their time...
Continue reading
product development risk reduction

Jun 27, 2018

Product Development Risk Reduction: A Guide for the Risk Averse, Part I

In the tech industry, we’re all familiar with that daunting adage: 99% percent of startups don’t make it to...
Continue reading
three computer screens helping developer identify what's an MVP and why build them

Jun 22, 2018

What’s an MVP and Why Do We Build Them?

What’s an MVP and why do we need one? A lot of our startup clients ask us this question,...
Continue reading

Get our newsletter

The Goji Berry is a monthly resource for startups, nonprofits, and corporate organizations; a compilation of all things product development and industry.

And no, it’s not like all the other newsletters. It’s a *cool* newsletter.

"*" indicates required fields