Nov 20, 2020 Written by David Barlev

How to Find the Best Web Application Development Services

A group of coders in a room

If you’re searching for the best web application development services in your city, it’s going to take more than a Google query. 

You need to know what to look for.

To be frank, there are tons of web application development services available. Do a quick Google search and you’ll see at least three ads for tech companies lining the top of the page.

However, the last thing you want to do is go for the first name you see.

Web development is too costly to throw a dart at the board or go with your first pick—you need to do some serious vetting first.

That means knowing how to identify a reputable, trustworthy, web development company—and then ensure the price is right.

So, how do you find the best in your city?

You start with the basics…

They Work In Your Field

A man writing at a computerYou see this pretty often in the industry—a lot of generalists. This means web development agencies that have skills in a range of fields (mobile apps, web development services, etc.) but serve all types of businesses.

What’s the problem, you’re asking?

They aren’t focused.

The truth about web application development services is that the projects are HIGHLY specific to the industry. For example, creating a client management system (CMS) for a concrete company will be completely different from a school.

And those differences shade the expertise of the agency.

This is can be both good and bad. On one hand, the agency in question is limited to a certain field of expertise (let’s say education tech). But on the other, they’re extremely skilled at it. Ultimately this means that if you’re looking for an agency that fits your business needs without needing too much handholding, find one in your field.

A generalist may be able to help, but by definition, they won’t be as fast or as effective as a niche-focused specialist.

So, when typing in “web application development services” in your city, be sure to tag the industry you’re in. This level of specificity may just help you find an agency fine-tuned to your needs and with plenty of experience to back it up.

They Aren’t Afraid of APIs

APIs. You likely won’t see this kind of information listed outright on a website so you’ll need to call directly and ask.

So, what is an API?

In short, an application programming interface (API) is a programming tool used to tether the function of multiple applications and platforms together.


Do you know how Instagram allows you to cross-post on Twitter or Facebook?

Yup, that’s an API at work.

So, when looking for the best web application development services in your city, you’ll want to find a company that knows its way around APIs.

Not only are these helpful plugins favored by users, but they can significantly enhance the utility of your web applications.

Specific to custom dashboards, an API can allow it to pull real-time metrics from their apps (think Google Analytics). Although they can be tricky to use, they are absolutely essential to creating powerful applications.

They Can Code in Many Languages

A Computer screen with codeThis entry may sound obvious but you’d be surprised how many web development companies only have expertise coding in a few languages.

What that means is they’re ultimately limited in what they can do for you or at best will need to outsource the work—likely costing you more.

A good web developer must know how to integrate the right languages and do it in a way that’s clean so errors don’t bog you don’t later on.

When vetting the web application development services in your city, always search—or ask directly—what languages their in-house coders use. Even if you don’t understand a word of what they tell you, it should be a long list.

Again, the strength of the web development company you’re working with will come down to their expertise (i.e. knowledge and relevant experience). 

So, before you double down on a given agency, always check what’s under the hood. Making the wrong choice in your next web development project could cost you big time.

They Serve Local Companies

This is a big one—particularly in this industry.

Is the company providing web application development services locally? And more importantly, do they mostly serve local businesses?

Communication is absolutely vital in the web development process, and if those channels aren’t open, questions and answers fall through the cracks, and subpar work gets done.

And that’s not good for either party.

An added concern in this process is the fact that many of these projects are long-term—easily three months or more. As a result, you lose a lot of the feeling of connection through strictly remote interaction.

The benefit of local companies is that you have the option to build relationships in person. With a true name to face, communication, and understanding each other’s needs is much easier.

And that means a better product in the long run.

They’re Small

A group of team members discussing a projectYup, we said it, small is what you want when it comes to finding a good web development company.


You can make the argument that a large web development company is that size for a reason: they’re successful. But here’s what’s often overlooked, they’re also growth-focused which means they’re constantly looking for more than they can chew.

So, what does that mean for your business?

It means the less revenue you represent, the less they care about you.

Take a look at a smaller agency in comparison, however. A small agency will typically be working with only a handful of clients at a time. 

Due to their size, they won’t bring on too many clients, and because of this small pool of clients, they treat each one as if they were afraid to lose them.

To you, that means excellent customer service from an agency deeply focused on maintaining your business.

And that’s a good place to be.

They’re Well-Liked

Everybody wants to be popular—especially businesses. When looking for solid web application development services you’ll want to incorporate reviews into your vetting process.

We recommend using websites like as a tech directory for finding the best web development agency for your business.

A mainstay in the industry, Clutch compiles user-generated reviews and assigns a rating to listed businesses on the platform. And most importantly, Clutch is thorough. To leave a review, not only do you have to be a previous client, but you also have to give a detailed account of what happened during your project.

Effectively, this process provides a full account of what the agency did and how they did it. So, when looking for an agency you can trust, always check their references. You may be able to spot a few things that will either seal the deal in your mind or send you packing.

Either way, it’s best to know before you sign on the dotted line. 

Finding the Best Web Application Development Services

As we’ve said before, information is your best friend when finding the right web development company for you. As a result, do your due diligence to vet a company before you get started using the criteria above.

You’ll be glad you did.

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