Jun 18, 2024 Written by Tamar Barlev

Ever tried assembling flat-pack furniture without the manual? Spoiler: it’s a challenge. Building an app might seem similarly daunting, but here’s a secret: with the right help, it’s more like piecing together a puzzle than a headache-inducing mystery. Let’s dive into how hard it is to make an app and how partnering with a top-notch development team can make the process surprisingly smooth.

How Hard Is It to Make An App? The Process

The Idea Phase: Where It All Begins

First things first, you need an idea. Not just any idea, but one that solves a problem, fills a need or entertains in a way nothing else does. It’s like coming up with the perfect flavor for a new ice cream – you want something that people can’t resist. The ideation phase can be as simple or as complex as you make it, but having experts to brainstorm with can transform your vague concept into a solid plan.

Business Plan and Monetization Strategy: Aligning Goals

Before diving into design and development, it’s crucial to establish a solid business plan and monetization strategy. This step involves defining how your app will generate revenue, whether through in-app purchases, subscriptions, ads, or other methods. A well-thought-out business plan aligns your product goals with user needs and business objectives. Collaborating with a development team that understands both the technical and business aspects can help make sure that not only does your app meet user expectations—it also drives financial success.

Product Strategy: The Blueprint

Now that you have your brilliant idea and a solid business plan, it’s time to map out how it’s going to work with your product strategy. This step is like creating the blueprint for a building. You’ll need to decide on key features, the user experience, and how the app will stand out in a crowded market. A skilled team can help you define these elements clearly, ensuring you’ve got a strong foundation before a single line of code is written.

Design: Bringing Your Idea to Life

Here’s where your app starts to take shape. Good design is crucial – it’s the difference between users sticking around or deleting your app faster than a New Year’s resolution. And with the average 90-day app abandonment rate hovering around 71%, incredible UX/UI design is crucial to staying relevant and competitive. So, to make this process as thorough as possible, it involves user research, wireframes, mockups, and user interface designs. Collaborating with experienced designers means your app will not only look good but also offer an intuitive and engaging user experience.

Development: Turning Designs Into Reality

The actual coding is where many people get intimidated. Think of it as the engine of a car – it’s complex, but essential. If you’re working with a proficient development team, they’ll handle the technical heavy lifting. They’ll build the app’s functionality, integrate it with necessary services, and ensure it runs smoothly. This is where your idea becomes a working product.

Testing: Ensuring Everything Works

Before your app hits the market, it needs rigorous testing. This phase catches bugs, ensures features work as intended, and confirms that the app performs well under various conditions. It’s like a dress rehearsal before the big premiere. A dedicated team will conduct extensive testing, saving you from potential headaches and user complaints down the line.

Launch and Marketing: Making a Splash

Finally, it’s time for the product launch. But an app doesn’t just magically find its audience; you need a marketing strategy to promote it effectively. This involves app store optimization, social media campaigns, and maybe even some good old-fashioned advertising. A full-service development team won’t just build your app; they’ll help you market it too, ensuring it reaches the right users.

How Hard Is It to Make An App? The Development Partner

Now that you have a sense of what it takes to build an app, let’s talk about why choosing the right development agency can make or break your project. It’s not just about technical skills; it’s about finding a partner that aligns with your culture, your vision, and your business goals. Here’s what you should look for in a great-fit development team:

1. Continual Transparency

Transparency is key. You need an agency that keeps you in the loop at every stage of the project. Regular updates, open communication channels, and clear reporting ensure you know exactly where your project stands and can make informed decisions along the way.

2. Domain Knowledge

An agency with experience in your industry can bring valuable insights to the table. They need to be able to understand the specific challenges and opportunities within your sector, which can significantly enhance your app’s functionality and user experience.

3. Technical Expertise

Building an app requires a high level of technical proficiency. Look for a team with a proven track record of successful projects, robust coding practices, and the ability to work with the latest technologies. This ensures your app is not only functional but also scalable and secure.

4. Exceptional Design Experience

Good design isn’t just about aesthetics; it’s about creating an intuitive and engaging user experience. A team with strong design expertise can help make sure your app is beautiful, yes, but also converting and easy to navigate, which can drive user satisfaction and retention.

5. Product Strategy and Management Expertise

A successful app isn’t just built; it’s strategically planned and managed. An agency that offers product strategy and management expertise can help you define your vision, set realistic goals, and guide your project from concept to launch, ensuring every aspect is aligned with your business objectives.

6. Culture Fit

Your development agency should feel like an extension of your own team. Shared values, similar work ethics, and a collaborative approach can make the partnership more productive and enjoyable. A good culture fit fosters better communication and a smoother workflow.

7. Budget Fit and Alignment

Budget is always a consideration. The right agency will be upfront about costs and work with you to find solutions that fit within your financial constraints. They should provide clear estimates and stick to them, helping you avoid unexpected expenses.

8. Commitment to Long-Term Success

Building an app is just the beginning. Look for an agency committed to the long-term success of your product. This includes ongoing support, updates, and improvements post-launch, as well as founder and fundraising coaching, and the like. They should be invested in your success—and developing towards it—as much as you are.

9. Business Outcome Driven

Finally, choose a development partner focused on achieving your business outcomes. They have to understand your goals and show their commitment to them by tailoring their approach to help you reach them, whether they’re around increasing user engagement, driving sales, or expanding your market presence.

How Hard Is It to Make An App? Not as Hard as You Think

So, how hard is it to make an app? With the right development team, it’s much easier than you’d think. From ideation and strategy to design, development, and marketing, partnering with experts can turn what seems like a monumental task into a manageable, even enjoyable process.

By collaborating with a team that knows the ropes, you’ll not only get a well-built app but also gain valuable insights and support every step of the way. So, next time you’re wondering if you should turn that app idea into reality, remember – it’s not that hard if you’ve got the right team in your corner.

If you need some help with all of this, reach out to your friendly neighborhood app developers and full-stack digital product agency. We’d love to talk 🙂