Business Tips

Looking for guidance through organizational changes and growth?

You’re in luck. We’ve got you covered.

scaling organizations and scaling your startup

Mar 24, 2022

Scaling Organizations: What You Need for Scaling Your Startup

Whether yours is a nonprofit or for-profit, growth is the goal. You want to drive results, make an impact,...
nonprofit marketing plan

Mar 11, 2022

Strategizing The Best Nonprofit Marketing Plan

When you’re running a nonprofit, you have to think in numbers. Businesses need revenue to survive and grow, and...
product-led growth plg go-to-market

Feb 09, 2022

Go-to-Market: What is Product-Led Growth (PLG)?

So, you have a fantastic product idea, and now you're wrangling how to get it into the hands of...
measuring app engagement

Jan 24, 2022

Measuring App Engagement: What It Is and Why It’s Important

As app developers, we often talk about how to build an app and how to design it for success....
what is series-a funding and how to prepare for series-a funding

Jan 21, 2022

What is Series-A Funding and How to Prepare for Series-A Funding

We've already covered the Pre-Seed and Seed funding background and steps. But we're graduating today to Series-A.
mobile app marketing

Jan 19, 2022

8 Fantastic Reasons to Invest in Mobile App Marketing

Why should your business invest in a mobile app and mobile app marketing? To enhance CX and increase ROI.
digital health and healthtech regulations

Jan 05, 2022

A Starter Guide to Digital Health and HealthTech Regulations

Today we'll be covering Digital Health and HealthTech regulations—because if that's not fun, I don't know what is.

Dec 01, 2021

Giving Season: The Ultimate Guide to Nonprofit Fundraising Trends

Happy Holidays and a very warm welcome to this Goji Blog on nonprofit fundraising trends!  We thought it would...

Nov 24, 2021

Who is the Right Software Developer for Startups?

So, you’ve come up with an absurdly cool idea, and now you’re wondering how to choose the right software...

Nov 17, 2021

The Power Guide on How to Rebrand

How to rebrand? Where should you even start with this whole thing?  Good questions. These days, it seems as...
How to choose your b2b go-to-market strategy

Oct 13, 2021

How to Choose Your B2B Go-to-Market Strategy (2/2)

Continued from our Part I: How to Choose Your B2B Go-to-Market Strategy.
How to choose your B2B go-to-market strategy

Oct 04, 2021

How to Choose Your B2B Go-to-Market Strategy (1/2)

Anytime you (re)launch or enter a new market, it’s essential to have a thoroughly planned and tested B2B go-to-market...

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The Goji Berry is a monthly resource for startups, nonprofits, and corporate organizations; a compilation of all things product development and industry.

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