Business Tips
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UX Best Practices for An Ideal Enterprise Ecommerce Platform
In the ever-saturated world of online commerce, the competition is fierce. Every business, big or small, strives to provide...
Startup Costs: What to Consider When Setting a Business Budget
Starting a new business in the digital age is both exhilarating and challenging. The success and longevity of your...
10 UX/UI Design best practices to follow when launching a B2B app
User Experience (UX) and User Interface (UI) design are critical factors in the success of any B2B app. A...
10 UX/UI Design Best Practices For Launching a B2C App
When launching a B2C app, it can be difficult to know which UX/UI design practices you should follow—or even...
10 Mistakes Founders Make When Bringing New Products to Market
We all know that launching a product comes with its own unique set of challenges and rewards. It can...
Three Major Rebrands Throughout History: Twitter, Facebook, and I Love NY
Rebranding is a tricky business, especially when dealing with established names and popular logos. But sometimes a rebrand is...
Six Ways AI Can Help Your Start-Up
When running your own start-up, you’re often searching for ways to streamline your operations while maintaining your company’s momentum....
Chatbots: Does Your Startup Need One?
A chatbot is like your very own 24/7 customer service rep, but without the need for a never-ending supply...
Why Saas Web Development is Essential for Your Bottom Line
The SaaS market has been booming for more than a decade—and it’s projected to be almost $400B by the...
What is App Store Optimization (ASO)? The How-To Guide.
We know your app is fantastic. Whether we’ve helped build it or not, the more people who get to...
How to Plan Your B2C Go-to-Market Strategy
This is a continuation from Part 1: The Power Guide on B2C Go-to-Market Strategy. B2C Go-to-Market Strategy Step #1:...
The Power Guide to B2C Go-to-Market Strategy
So, yes—we’ve previously written about B2B go-to-market strategy (here and here). But where does it differ when it comes...
Outline your products goals & problems
Define success metrics
Challenge critical assumptions
Reduce risk
Create lasting user impact
Drive revenue