Nail down your roadmap in
2 weeks with Strategy Sprint.

Get in, get strategy, and get building. With Goji Labs’ Product Strategy Sprint,
you’ll go from “it’s just an idea” to a full product blueprint—fast.

What You Get with Strategy Sprint

At the end of your 2-week Strategy Sprint, you’ll have a full blueprint to building and launching your product in the most outcome-driven way.

Strategy Sessions

Ideates product strategy, tests your assumptions, and outlines your goals—both for your business and for your users. Through this process, you’ll distill a robust plan for execution based on measurable impact.

Feature Matrix

Outlines and prioritizes your product features to ensure alignment with your business goals and user needs. This clarity will help you make informed decisions to maximize development efficiency and ROI.

Technical Audits

Uncovers gaps in your product’s technical build and performance to make sure it’s robust, high-quality, and scalable. Through this audit, you’ll get detailed recommendations to optimize efficiency and reliability.

UX/UI Audit

Identifies usability and visual design issues, offering actionable insights to improve user satisfaction. This will find the root causes of low user engagement metrics—or find opportunities to take them higher.

Development Roadmap

Maps out a development timeline with strategic milestones and goals. Doing so ensures efficient resource allocation and keeps your team focused on delivering and prioritizing the highest value-add features.

Product Requirements Document

Details all specifications and criteria for development. The PRD serves as a comprehensive blueprint, making sure every team is working according to the same plan and goals.

Why Strategy Sprint?

Learn everything about your target audience.

You can’t sew a tailor-made suit without measurements, and you can’t build a sticky product without deeply understanding your target audience. During Strategy Sprint, you’ll cohesively marry your vision to your target audience, their pain points, and their preferences.

Choose a precise, user-centric feature set.

With the in-depth user research we’ll conduct, we’ll plan your feature matrix and product roadmap. By prioritizing high value-add features that’ll carve the most efficient path towards getting the best, but leanest product out the door, we’ll get you real user feedback—fast.

Strategize development guided by data and ROI.

You’re not building a digital platform just to build a digital platform—you’re doing it to drive real business outcomes. And we know that. During Strategy Sprint, we’ll define your North Star Metric and all the KPIs you need to make sure development is prioritized and guided by ROI.

Huge Mistake: Skipping Product Strategy

  • Blind development, rather than guided by research and ROI.
  • Baseless assumptions lead to UX and user need mismatch.
  • Missing product-market fit and success rates.
  • Wasted resources from inefficient development.
  • Inability to source more capital and project failure.

Major Advantage: Leading with Product Strategy

  • Well-defined North Star Metric and KPIs to guide roadmap.
  • Assumption (in)validation through in-depth research.
  • Feature matrix precisely tailored to user needs.
  • Efficient, agile development prioritized by ROI.
  • Gaining traction and momentum to expand funding.

What Our Clients Have To Say

Hear what Castability’s team thought about the results of Strategy Sprint. Spoiler alert: “Rave reviews, two thumbs up, is my summation.”

Results that speak for themselves

5-Star Agency
DesignRush, 2024
America’s Fastest-Growing
Private Companies
Inc. 5000
Most Reviewed
UX Company
Manifest, 2024
Product Design
of the Year
Product Design Awards, 2024
Top Reviewed
Global Award
Clutch, 2023
Best of CES:
Mitsubishi DroneRush
Consumer Electronics Show (CES), 2023
Best Mobile App
Developers in LA
Expertise, 2022
Top 100 Companies
on Clutch
Clutch, 2021
What our partners are saying:

“Goji Labs has delivered high-quality designs in a timely manner. Their team is very proactive and collaborative, allowing them to meet deadlines. They’re also very responsive, organized, communicative, and knowledgeable, and their innovative ideas are outstanding and fruitful.”

ROOT Insurance

Goji Labs took the time to understand the client’s needs and market before executing their tasks. They ensured a seamless workflow by communicating effectively, attending to issues quickly, and leading regular meetings. They were willing to go the extra mile to ensure the project’s success.

Animoca Brands

“Goji Labs has led a highly collaborative process. The team isn’t afraid to let us know when they have feedback on an idea. They’re ready to bring their expertise to the table and make a case for why we might want to do one thing versus another, which is super valuable.”

Scott Ewalt,
TruConnect

“Goji Labs’ strengths are their ability to work fast and put themselves in our shoes to understand what we’re trying to achieve. They’ve taken the project into their own hands to come back with recommendations, helping me open my eyes and remove the bias I had about the project before engaging with them.”

Colin Batherson,
Athlete Ventures

“We’re getting a high-level product without working with a huge company. Moreover, they have ample resources for our projects, and it’s helpful to work with the people who run the company. Also, Goji Labs has a great designer, and it’s hard to find places where they can deliver on time. Most people run over the deadline.”

AngelFire

“Their distinct focus on testing early and often, making sure to hear what real users had to say about a flow, was exactly what we were looking for and was quite hard to actually find.”

Alex Daley,
Hard Assets Alliance

“We wanted a company with proven results, excellent references, examples of completed projects, availability, clear communication, and that aesthetically matched our vision for the app and web platform. We found all of the above and more at Goji.
Their team was a pleasure to work with.”

Anastasia Vechera,
Vascular Neurology of
Southern California

Answering

your questions

Why is product strategy so important?

Product strategy is crucial because it provides a clear vision, aligns your team, and ensures you’re building something customers want. It helps differentiate your product from competitors, optimizes resources, and mitigates risks. Essentially, it’s your roadmap to success, guiding every decision and maximizing your chances of creating a successful, market-ready product—while also prioritizing ROI and real outcomes.

What is Goji Labs’ product strategy methodology?

Our product strategy methodology involves understanding your vision, researching the market, and defining clear goals. We focus on user needs and competitive analysis to prioritize the features that offer the most value. By doing so, we make sure you’re using your resources most efficiently, minimizing and mitigating risks, and creating a roadmap for an outcome-driven, market-ready digital product.

What deliverables will I get from Strategy Sprint?

We’re not just in the business of building products; we’re in the business of building products that drive true business outcomes. So while you supply the vision, we’ll guide you to building it into success. To get there, we’ll go through product workshop intensives to figure out the most effective way to meet your users where they are. And, at the end of this process, you’ll get a UX Audit Report, Technical Audit Report, Feature Matrix, Product Roadmap, Product Requirements Document—and more.

Product Compass Quiz

Whether you like to play it safe and calculated, aggressive and experimental, or both, choose a strategy that matches your short-, mid-, and long-term product goals.

Product
Requirements
Document

  • Outline your products goals & problems
  • Define success metrics
  • Challenge critical assumptions
  • Reduce risk
  • Create lasting user impact
  • Drive revenue

Let’s get started!

Book your first product session with us.
We look forward to meeting you!