Product Strategy and Launch Consulting Services that drive real business outcomes.
Whether you’re launching, scaling, or pivoting, Goji’s Product Strategy Consulting will prime you for product-market fit.
• Develop a clear product roadmap
• Align feature set with user needs
• Optimize your UX and GTM strategies
• Drive conversion, retention & growth
What You Get with Goji’s
Product Strategy and Launch Consulting Services
Get product strategy and launch services that cover the entire product lifecycle, from initial strategy to a successful market launch.
Strategic Product Roadmap
A clear roadmap aligned with your goals, guiding product development from concept to launch for a smooth and successful rollout.
Market Analysis & Positioning
In-depth market research to identify opportunities, differentiate your product, and maximize its potential impact.
Feature Prioritization
Identify and prioritize essential features, ensuring development focuses on the elements that add the most value for users.
Go-to-Market Plan
Detailed go-to-market planning covering launch strategy, timelines, and target audiences to maximize reach and impact.
Risk Assessment & Mitigation
Address potential challenges and risks, creating strategies to overcome obstacles and ensure a successful launch.
Post-Launch Support & Optimization
Continuous support to monitor performance, gather user feedback, and optimize your product after launch.
Why Goji Labs’ Product Strategy and Launch Consulting Services?
Market-studied & data-driven strategies.
Creating a product strategy rooted in market research is critical for meeting customer needs. We develop strategies based on market analysis, ensuring your product is positioned for success. Our approach maximizes impact and helps your product stand out.
Holistic consulting for product launches.
Managing your product launch is crucial for meeting business goals. We offer consulting services that cover everything from strategy to post-launch, ensuring success. Our approach aligns development with market needs, driving engagement and growth.
Long-term focus on product growth.
Ensuring your product remains relevant in a competitive market requires ongoing support. We focus on sustainable growth by providing continuous support and optimization, helping your product maintain its fit with market demands over time.
Common Product Strategy Challenges
Defining clear product-market fit goals
Crafting an effective go-to-market strategy
Aligning product development with market demands
Ensuring a smooth and successful product launch
Adapting to market feedback post-launch
Goji Labs’ Product Strategy and Launch Services
In-depth market research to define product-market fit
Carefully crafted GTM intersecting user needs & business goals
Development guided by a GTM strategy from the get-go
Comprehensive launch support for a successful debut
Ongoing optimization based on real user data
Watch the results
Hear what Castability’s team thought about the results of Strategy Sprint. Spoiler alert: “Rave reviews, two thumbs up, is my summation.”
What we’ve builtRead all case studies
Design / design system / Strategy
How we designed the worlds first sports stock exchange
DESIGN / DEVELOPMENT / STRATEGY
Guiding discovery and
planning of authentic
travel through a local’s
lens
DESIGN / DEVELOPMENT / STRATEGY
The world’s first cross-
platform, tokenized
solution for safely
onboarding children
onto online platforms
DESIGN / DEVELOPMENT / STRATEGY
Transforming Civic
Engagement with
Digital Solutions
Research / Design / Strategy
How we designed and
built the future of real
estate transactions
Research / Design / Strategy
Enhancing organic
collaboration in Jugo’s
virtual 3D
environments
Design / Strategy / Development
How we made communication easier for health care professionals
Design / Strategy
How we made car insurance affordable through safe driving gamification
Design / design system / Strategy
How we made shopping more trustworthy through organic recommendations
Design / Strategy / Development
Making loans more accessible for low-income families
Design / Strategy
How We Cultivated
trust when investing in
gold for a skeptical
audience
Research / Design / Strategy
Increasing access to
internet and phones
for those in need
Research / Design / Strategy
Creating a better tool
to improve vehicle
operator safety
Research / Design / Strategy
Sparking connection in
the post-collegiate
athletic community
Research / Design / Strategy
How we designed an engaging and fun sports debate platform
Design / Strategy
Innovating the job search with a more personal and interactive way to connect.
Audit / Design / Development
Interactive digital car
tours to help travelers
along their journey
Research / Design / Strategy
Transforming luxury
fashion trends by shifting
it to the online space
Research / Design / Strategy
Streamlining and
simplifying alternative
assets for the masses.
Research / Design / Strategy
Enhancing Kabata’s smart dumbbell app for seamless at-home workouts
DESIGN / DEVELOPMENT / STRATEGY
Reasons Renewed: Forging a Future of Generous Giving
DESIGN / DEVELOPMENT / STRATEGY
How We Revolutionized DEI Programs for Fortune 500 Companies
DESIGN / DEVELOPMENT / STRATEGY
Digitizing Legacy: Turning a Centennial Catholic Newspaper into a Seamless Digital Experience
RESEARCH / DESIGN / STRATEGY
Providing a support network for parents navigating the complexities of Down syndrome
DESIGN / DEVELOPMENT / STRATEGY
Promoting fitness goal accountability within a niche and playful community.
SEO / WEB DEVELOPMENT / DATA MIGRATION
An international nonprofit working to save our planet’s species and habitats.
Results that speak for themselves
Private Companies
UX Company
of the Year
Global Award
Mitsubishi DroneRush
Developers in LA
on Clutch
“Goji Labs has delivered high-quality designs in a timely manner. Their team is very proactive and collaborative, allowing them to meet deadlines. They’re also very responsive, organized, communicative, and knowledgeable, and their innovative ideas are outstanding and fruitful.”
ROOT Insurance
Goji Labs took the time to understand the client’s needs and market before executing their tasks. They ensured a seamless workflow by communicating effectively, attending to issues quickly, and leading regular meetings. They were willing to go the extra mile to ensure the project’s success.
Animoca Brands
“Goji Labs has led a highly collaborative process. The team isn’t afraid to let us know when they have feedback on an idea. They’re ready to bring their expertise to the table and make a case for why we might want to do one thing versus another, which is super valuable.”
Scott Ewalt,
TruConnect
“Goji Labs’ strengths are their ability to work fast and put themselves in our shoes to understand what we’re trying to achieve. They’ve taken the project into their own hands to come back with recommendations, helping me open my eyes and remove the bias I had about the project before engaging with them.”
Colin Batherson,
Athlete Ventures
“We’re getting a high-level product without working with a huge company. Moreover, they have ample resources for our projects, and it’s helpful to work with the people who run the company. Also, Goji Labs has a great designer, and it’s hard to find places where they can deliver on time. Most people run over the deadline.”
AngelFire
“Their distinct focus on testing early and often, making sure to hear what real users had to say about a flow, was exactly what we were looking for and was quite hard to actually find.”
Alex Daley,
Hard Assets Alliance
“We wanted a company with proven results, excellent references, examples of completed projects, availability, clear communication, and that aesthetically matched our vision for the app and web platform. We found all of the above and more at Goji.
Their team was a pleasure to work with.”
Anastasia Vechera,
Vascular Neurology of
Southern California
Answering
your questions
A strong product strategy and effective launch are critical for turning your ideas into market success. With the right approach, you can ensure your product meets customer needs, stands out in the market, and achieves its full potential.
We start with in-depth market and user research to gain an in-depth understanding your target audience and refine your product positioning. From there, we develop a strategic plan that covers every aspect of the launch, from marketing to distribution. Post-launch, we continue to support you, ensuring your product remains competitive and successful.
You’ll receive a detailed product strategy, a go-to-market plan, support throughout the launch process, and ongoing optimization based on market feedback to ensure long-term success.
Product Compass Quiz
Whether you like to play it safe and calculated, aggressive and experimental, or both, choose a strategy that matches your short-, mid-, and long-term product goals.