UX Research Services for better design decisions.
Deepen your understanding of your users and create more effective designs with Goji Labs’ focused UX research services.
• Get actionable insights from real users
• Identify pain points & opportunities to enhance UX
• Validate design decisions with data
• Minimize risks & find product-market fit

What You Get with Goji’s UX Research Services
Our UX Research Services provide actionable insights that inform design and improve user satisfaction.
Precise User Personas
Understand your target audience with detailed personas that guide design decisions, ensuring the product aligns with user needs.
User Journey Mapping
Map user journeys to identify critical touchpoints, improving navigation and overall experience.
Behavioral Analysis
Gather data on user behaviors, preferences, and pain points to inform design improvements and increase engagement.
Usability Testing
Test with real users to gather direct feedback, identifying areas to improve usability and user satisfaction.
Data-Driven Insights
Analyze qualitative and quantitative data to provide actionable insights that drive impactful design decisions.
Continuous Iteration
Support for ongoing research and iterative improvements to keep your product aligned with evolving user needs.
Why Goji Labs’ UX Research Services?
User-focused insights for conversion & retention.
Conducting thorough user research is critical for creating effective designs. We focus on gathering insights that inform your design decisions, ensuring your products meet user needs. Our approach drives user satisfaction and improves overall outcomes.
Actionable guidance that informs better design.
Turning research data into actionable insights is essential for guiding design decisions. We provide clear, practical recommendations that help you improve your product’s user experience. Our approach ensures your designs resonate with your target audience.
Comprehensive analysis for a complete picture.
Conducting a thorough analysis of user behavior is key to understanding their needs. We cover all aspects of UX research, providing a complete picture of how users interact with your product. Our approach supports informed design and development.
Common UX Research Challenges
Gaining deep insights into user needs
Identifying & prioritizing usability issues
Creating accurate user personas
Understanding user journeys across your product
Applying research findings to design decisions
Goji Labs’ UX Research Services
Expert-run user interviews and surveys
Usability testing that uncovers the root issues
Persona research & development for targeted design
User journey mapping from every angle
Actionable reports with clear recommendations
Watch the results
Hear what Castability’s team thought about the results of Strategy Sprint. Spoiler alert: “Rave reviews, two thumbs up, is my summation.”
What we’ve builtRead all case studies
Design / design system / Strategy
How we designed the worlds first sports stock exchange
DESIGN / DEVELOPMENT / STRATEGY
How we designed a
platform for mindful
growth and connection
DESIGN / DEVELOPMENT / STRATEGY
Guiding discovery and
planning of authentic
travel through a local’s
lens
DESIGN / DEVELOPMENT / STRATEGY
The world’s first cross-
platform, tokenized
solution for safely
onboarding children
onto online platforms
DESIGN / DEVELOPMENT / STRATEGY
Transforming Civic
Engagement with
Digital Solutions
Research / Design / Strategy
How we designed and
built the future of real
estate transactions
Research / Design / Strategy
Enhancing organic
collaboration in Jugo’s
virtual 3D
environments
Design / Strategy / Development
How we made communication easier for health care professionals
Design / Strategy
How we made car insurance affordable through safe driving gamification
Design / design system / Strategy
How we made shopping more trustworthy through organic recommendations
Design / Strategy / Development
Making loans more accessible for low-income families
Design / Strategy
How We Cultivated
trust when investing in
gold for a skeptical
audience
Research / Design / Strategy
Increasing access to
internet and phones
for those in need
Research / Design / Strategy
Creating a better tool
to improve vehicle
operator safety
Research / Design / Strategy
Sparking connection in
the post-collegiate
athletic community
Research / Design / Strategy
How we designed an engaging and fun sports debate platform
Design / Strategy
Innovating the job search with a more personal and interactive way to connect.
Audit / Design / Development
Interactive digital car
tours to help travelers
along their journey
Research / Design / Strategy
Transforming luxury
fashion trends by shifting
it to the online space
Research / Design / Strategy
Streamlining and
simplifying alternative
assets for the masses.
Research / Design / Strategy
Enhancing Kabata’s smart dumbbell app for seamless at-home workouts
DESIGN / DEVELOPMENT / STRATEGY
Reasons Renewed: Forging a Future of Generous Giving
DESIGN / DEVELOPMENT / STRATEGY
How We Revolutionized DEI Programs for Fortune 500 Companies
DESIGN / DEVELOPMENT / STRATEGY
Digitizing Legacy: Turning a Centennial Catholic Newspaper into a Seamless Digital Experience
RESEARCH / DESIGN / STRATEGY
Providing a support network for parents navigating the complexities of Down syndrome
DESIGN / DEVELOPMENT / STRATEGY
Promoting fitness goal accountability within a niche and playful community.
SEO / WEB DEVELOPMENT / DATA MIGRATION
An international nonprofit working to save our planet’s species and habitats.
Results that speak for themselves
Private Companies
UX Company
of the Year
Global Award
Mitsubishi DroneRush
Developers in LA
on Clutch
“Goji Labs has delivered high-quality designs in a timely manner. Their team is very proactive and collaborative, allowing them to meet deadlines. They’re also very responsive, organized, communicative, and knowledgeable, and their innovative ideas are outstanding and fruitful.”
ROOT Insurance
Goji Labs took the time to understand the client’s needs and market before executing their tasks. They ensured a seamless workflow by communicating effectively, attending to issues quickly, and leading regular meetings. They were willing to go the extra mile to ensure the project’s success.
Animoca Brands
“Goji Labs has led a highly collaborative process. The team isn’t afraid to let us know when they have feedback on an idea. They’re ready to bring their expertise to the table and make a case for why we might want to do one thing versus another, which is super valuable.”
Scott Ewalt,
TruConnect
“Goji Labs’ strengths are their ability to work fast and put themselves in our shoes to understand what we’re trying to achieve. They’ve taken the project into their own hands to come back with recommendations, helping me open my eyes and remove the bias I had about the project before engaging with them.”
Colin Batherson,
Athlete Ventures
“We’re getting a high-level product without working with a huge company. Moreover, they have ample resources for our projects, and it’s helpful to work with the people who run the company. Also, Goji Labs has a great designer, and it’s hard to find places where they can deliver on time. Most people run over the deadline.”
AngelFire
“Their distinct focus on testing early and often, making sure to hear what real users had to say about a flow, was exactly what we were looking for and was quite hard to actually find.”
Alex Daley,
Hard Assets Alliance
“We wanted a company with proven results, excellent references, examples of completed projects, availability, clear communication, and that aesthetically matched our vision for the app and web platform. We found all of the above and more at Goji.
Their team was a pleasure to work with.”
Anastasia Vechera,
Vascular Neurology of
Southern California
Answering
your questions
UX research is critical for creating products that meet user needs and drive satisfaction. It helps you understand your users’ behaviors and preferences, leading to better design decisions and improved product performance.
Our UX research process involves gathering direct feedback from users, testing usability, and analyzing user journeys. We compile these findings into actionable insights that inform your design and development strategies.
You’ll receive detailed reports with insights from user interviews, usability testing, and journey mapping. These reports include actionable recommendations that you can apply to improve your product’s user experience.
Product Compass Quiz
Whether you like to play it safe and calculated, aggressive and experimental, or both, choose a strategy that matches your short-, mid-, and long-term product goals.