Product

Looking for resources on product strategy, deployment, and launch?

You’re in luck. We’ve got you covered.

Jun 11, 2024

How to Create a Product Launch Plan That’s Actually Effective

So, you’ve got a fantastic new digital product ready to hit the market. But, if you think a great...

May 09, 2024

So You Want to Found a Fintech Startup: the Who, What, Why & How

So you have an idea for next big thing in fintech? Well, you’re not alone—VC Fintech investments reached $91B in...

May 06, 2024

CEO Spotlight: What Startups Should Prioritize for Early-Stage Fundraising

Since Goji has helped our clients raise over $1B—and I get so many questions from our partners about fundraising—I...

Apr 25, 2024

Navigating Rescue Projects: How Goji Handles Digital Product Recovery

At Goji, we recognize that digital product development can sometimes hit roadblocks, leading to what we call “rescue projects.” These are...

Apr 18, 2024

The Ridiculous Importance of Nurturing User Loyalty Through UX

With growth on everybody’s—and I mean everybody’s—mind, you really have to stop yourself and remember that success isn’t just about attracting users;...

Mar 27, 2024

Designer Spotlight: How to Design Kicka** Information Architecture

You enter a new app. As a highly ~proficient~ smartphone user—having received your first in 2009—it’s as though your...

Feb 12, 2024

AB Testing UI and Why It’s Crucial for Traction

Digital product development is a heavily competitive and saturated field in which user expectations are constantly changing (and increasing)....

Feb 05, 2024

What is Bespoke Software? The Good, the Bad, the Useful.

These days, businesses are constantly searching for customized solutions that cater to their unique needs. That’s where bespoke software...

Jan 31, 2024

How to Build An AI Application: A Comprehensive Guide

Artificial Intelligence (AI) has obviously busted into every industry as a transformative force, revolutionizing the way we interact with...

Jan 25, 2024

The Elusive Seamless Post-Acquisition Integration

Mergers and acquisitions (M&A) have become a common strategy to expand and grow a business and the basis of...

Jan 18, 2024

Relating Growth Hacking, User Experience, and The Bottom Line

In the quest for growth hacking and digital product strategy, it’s easy to overlook one crucial factor: the user...

Jan 11, 2024

Product Audits for Post-Acquisition Integration: Bad Surprises to Strategy

The unknowns in M&A can sometimes turn the post-acquisition integration into a convoluted mess. With 60% of PE deals...