Strategy
Looking for resources on product, business, or development strategy?
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Is Your Tech Holding You Back? Software Consulting Can Help
Let’s be real—tech evolves at lightning speed, and if your business isn’t keeping up, things can start feeling messy...
CEO Spotlight: How to Validate a Concept Before Having a Product
Figuring out whether a product idea actually meets and fulfills a market need is crucial for..well, moving the product....
Startup Product Development: A Comprehensive Guide
There’s a certain je-ne-sais-quoi-y thrill in having a startup idea you think could be disruptive to the status quo....
CEO Spotlight: How to Choose a Strategic MVP Feature Set
When we’re working on a Minimum Viable Product (MVP development) for a client, one of the biggest challenges is...
100 CTAs: Call to Action Examples to Jumpstart Your Brainstorming
Call-to-actions (CTAs) are the unsung heroes of engagement. They guide users toward desired actions, whether it’s signing up for...
Crafting Product Roadmaps: Navigating Development Like a Pro
Picture this: you’ve got a vision for a product that’ll revolutionize the market. But how do you turn that...
The Success of Big Product Launches Hinges on Small Experiments
A key factor in the success of any new product or initiative is your team’s ability to run small,...
Building a Product Without GTM and UX Research Isn’t Enough.
Many clients, whether early-stage startups or large enterprises, come to us with a clear vision of the product they...
Notifications Do’s & Don’ts: Push Notification Best Practices
Push notifications are like the little nudges that keep users coming back to your app—or, if you’re not careful,...
How to Conduct Market Research 101
Ever tried throwing a dart in the dark? No, of course not. It’s a terrible idea and quite dangerous....
So, How Hard Is It to Make an App?
Ever tried assembling flat-pack furniture without the manual? Spoiler: it’s a challenge. Building an app might seem similarly daunting,...
How to Create a Product Launch Plan That’s Actually Effective
So, you’ve got a fantastic new digital product ready to hit the market. But, if you think a great...