Strategy
Looking for resources on product, business, or development strategy?
You’re in luck. We’ve got you covered.
The Power Guide on How to Conduct Competitive Analysis
It's crucial to learn from the successes and mistakes of people doing similar things to what you're doing. Enter:...
Measuring App Engagement: What It Is and Why It’s Important
As app developers, we often talk about how to build an app and how to design it for success....
What is Series-A Funding and How to Prepare for Series-A Funding
We've already covered the Pre-Seed and Seed funding background and steps. But we're graduating today to Series-A.
8 Fantastic Reasons to Invest in Mobile App Marketing
Why should your business invest in a mobile app and mobile app marketing? To enhance CX and increase ROI.
A Starter Guide to Digital Health and HealthTech Regulations
Today we'll be covering Digital Health and HealthTech regulations—because if that's not fun, I don't know what is.
How to Conduct User Research Interviews (well)
Your guide on how to conduct user research interviews well, by professional user-researchers.
Giving Season: The Ultimate Guide to Nonprofit Fundraising Trends
Happy Holidays and a very warm welcome to this Goji Blog on nonprofit fundraising trends! We thought it would...
Who is the Right Software Developer for Startups?
So, you’ve come up with an absurdly cool idea, and now you’re wondering how to choose the right software...
The Power Guide on How to Rebrand
How to rebrand? Where should you even start with this whole thing? Good questions. These days, it seems as...
When to Rebrand? 6 Signs That It’s Time.
So, you’ve come to the point where you’re Googling “How to Rebrand?” and “When to Rebrand?” Both are valid...
The Superior Guide for B2B Website UX/UI Design Trends
When designing your site, it’s essential to keep track of prevailing B2B website UX/UI trends.
How to Choose Your B2B Go-to-Market Strategy (2/2)
Continued from our Part I: How to Choose Your B2B Go-to-Market Strategy.
Outline your products goals & problems
Define success metrics
Challenge critical assumptions
Reduce risk
Create lasting user impact
Drive revenue