Strategy
Looking for resources on product, business, or development strategy?
You’re in luck. We’ve got you covered.
How to Choose Your B2B Go-to-Market Strategy (2/2)
Continued from our Part I: How to Choose Your B2B Go-to-Market Strategy.
How to Choose Your B2B Go-to-Market Strategy (1/2)
Anytime you (re)launch or enter a new market, it’s essential to have a thoroughly planned and tested B2B go-to-market...
The Best Guide to Nonprofit App Trends of 2021
We’ve already covered leveraging and building nonprofit apps to scale your org’s mission. Today, we'll cover what the best...
What is Gamification, Why Gamification Works, and How to Gamify Your App
What is gamification, why does gamification work, and how to gamify your app? Well, let’s start with an anecdote....
How to Release New Product Features + Drive Adoption
As product experts, we know a thing or two about how to release new product features and drive adoption.
How to Raise a Seed or Pre-Seed Round, Part II: Steps
Welcome back to Part II of our guide on how to raise a seed round or pre-seed round! So...
The Ultimate Features of Successful Social Apps
When it comes to building a successful social app, some staple features drive traction and usage. Currently, my phone...
How to Raise a Seed or Pre-Seed Round, Part I: Background
A guide on how to raise a pre-seed round or seed-round. By Goji Labs, a product and software development...
How to (Re)Assess Product-Market Fit — and what to do about it
Product-Market Fit is a term coined by Venture Capital Great, Marc Andreessen. Today, we're going to cover how to...
Common Mistakes in App Development
In a recent Goji Blog, we summed up what we think is the best method to develop an app...
How to Increase Conversion Through Web Development
Speaking of buzz words, here we have “Conversion through Web Development.” Whether you’re a start-up or an established brand,...
How to Build an App: A Goji Labs Guide
Based on your Google search of “How to build an app?” (or “build app how,” or “app building how...
Outline your products goals & problems
Define success metrics
Challenge critical assumptions
Reduce risk
Create lasting user impact
Drive revenue