Strategy
Looking for resources on product, business, or development strategy?
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Why Are Existing Businesses Investing In Apps?
In many cases, the apps we help build and create today are our business idea. It’s a startup with...
Ten Steps To Creating Your First App: Part Two
Your ultimate guide for building an app from scratch continues. In case you missed the first 5 steps, you...
Ten Steps To Create Your First App: Part One
Creating your first app can seem near impossible, especially if you’re not a developer. But, if you understand the...
5 Core Elements Every App Marketing Plan Needs
You may not admit these words aloud, but if you’re an app developer, you’re probably hoping your app is...
Successful Startups That Exploded Thanks To A Great Idea & Solid MVP
If you’re still trying to convince yourself that you need to start with building an MVP before you launch...
Building Your First MVP – Are You Ready To Dive In?
You’ve got a startup idea, and everyone is telling you the first thing you need to do is build...
How To Turn Your Startup Idea Into An Actual Product
So you’ve got an incredible startup idea, but you have no idea where or how to even begin. An...
How To Make Your Tech Startup A Success
Don’t let the bubbling tech industry and robust venture capital opportunities kid you into thinking surviving as a tech...
Is A Flawless Product Development Process Possible?
If you want a good shot at creating a stellar product, you absolutely must have a solid product development...
How To Do Customer Research For Your Product Development
Though you may not realize it, conducting customer research for your product development is going to be one of...
Mobile App Data and Customer Relationships
Companies are getting pretty good at collecting and analyzing data via mobile apps. Rightfully so! Understanding your customers is...
How Non-Tech Founders Create MVP’s for Startups
You don’t need to be a developer or a coder to succeed in creating a successful app and business...
Outline your products goals & problems
Define success metrics
Challenge critical assumptions
Reduce risk
Create lasting user impact
Drive revenue